Privacy policy

Visits

The site sets no advertising cookie and loads no third-party tracker. We count visits without cookies: the page address, the site you came from and the type of device. The visitor identifier is a one-way code that changes every day, and the IP address is not stored.

The contact form

When you write to us, we receive your name, your email address and your message. The message is kept for twelve months so we can follow up, then deleted. It is never shared or sold.

Signing up for our emails

If you sign up, we keep your email address, the page where you signed up, the tree you asked about if any, the date and the exact wording of the consent you ticked. We use it only to send what the form promised: CPSC recalls of pre-lit trees and light sets, our Black Friday notes and new picks, one email a week at most.

Every email has a one-click unsubscribe link, which deletes your address from our list. Your address is never sold or rented.

Amazon

Links to Amazon.com take you to Amazon's site, which applies its own privacy notice and cookies. We receive from Amazon only aggregated sales reports, never your name or address.

Hosting

The site is served by Cloudflare, whose servers process technical data such as IP addresses to deliver the pages and block attacks, under Cloudflare's own privacy policy.

Your rights

You can ask what we hold about you, ask for a correction or ask for deletion at any time through the contact page. Residents of California and other states with privacy laws have these rights by law; we extend them to everyone.